Marketing communication is the most essential part of any company’s marketing strategies; it includes the messaging as well as the media which is arrayed in order to communicate with the market. Marketing communication functions by using a combination of tools … Read More...

In today’s world, the market is flooded with several methods that can offer evaluative details regarding the strength of a business. But, now the question arises, how can a company determine its profit and future aspect? Well, there is only … Read More...

Before we dive into the complexity of the 5 c’s of marketing, let’s go over the preceding business process; which is as important as the 5cs of marketing. In today’s business dynamics the convolution of processes has become of paramount … Read More...